ChatGPT agent mode: The “little helper” that transformed recruiting, crafted user personas, and solved parking nightmares | Michal Peled (Honeybook)

Michal Peled is a Technical Operations Engineer at HoneyBook who specializes in building internal tools and automations that eliminate friction for teams. In this episode, Michal demonstrates three practical AI use cases: using ChatGPT’s agent mode to automate LinkedIn recruiting, transforming customer research into interactive AI personas, and creating a custom calendar solution for a very San Francisco–specific problem—avoiding expensive parking during Giants games. What you’ll learn: - How to use ChatGPT agent mode to automate LinkedIn recruiting and find high-quality candidates that manual searches missed - The step-by-step process for turning static customer research into interactive AI personas that product and marketing teams can actually use - Why NotebookLM excels at creating prompts from source material with proper citations - How to structure agent-mode prompts to create effective “little helpers” that follow your exact workflow - A practical framework for improving your prompts when AI tools aren’t giving you the results you want - How internal tools teams can drive massive impact by focusing on eliminating friction in everyday workflows — Brought to you by: Brex—The intelligent finance platform built for founders Google Gemini—Your everyday AI assistant — In this episode, we cover: (00:00) Introduction to Michal and ChatGPT agent mode (02:10) Using agent mode for LinkedIn recruiting automation (05:14) Creating effective prompts for agent mode (10:50) Demo of agent mode searching LinkedIn profiles (16:29) Results and team reception of the recruiting automation (19:53) The outcome of implementing on Michal’s team (23:50) Creating custom GPT personas from customer research (28:43) Using NotebookLM to transform research into persona prompts (35:00) Adding guardrails to custom GPT personas (37:20) Demo of interacting with custom-persona GPTs (41:02) Creating a calendar automation for parking during baseball games (48:15) Lightning round and final thoughts — Tools referenced: • ChatGPT: https://chat.openai.com/ • NotebookLM: https://notebooklm.google.com/ • Claude: https://claude.ai/ — Other references: • Google Calendar: https://calendar.google.com/ • HoneyBook: https://www.honeybook.com/ • LinkedIn: https://www.linkedin.com/ — Where to find Michal Peled: LinkedIn: https://www.linkedin.com/in/michalpeled/ — Where to find Claire Vo: ChatPRD: https://www.chatprd.ai/ Website: https://clairevo.com/ LinkedIn: https://www.linkedin.com/in/clairevo/ X: https://x.com/clairevo — Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email [redacted email].